iHeartMedia to Launch ''Real Talk 910 AM'' in San Francisco

RADIO ONLINE | Monday, June 11, 2018

KKSF-AM

iHeartMedia San Francisco will flip Spanish Sports KKSF-AM to Progressive Talk as "Real Talk 910" under new Program Director Cory Callewaert. The station will debut on June 12 and features a programming line-up lead by Stephanie Miller, Thom Hartman and Norman Goldman, along with consumer expert Clark Howard. In addition to a syndicated talk line-up, Real Talk 910 will introduce new podcast content, beginning with the iHeartRadio "Daily Dive" news podcast which will air weekdays at 5:40am.

"Hosts like Stephanie Miller, Thom Hartman, and Norman Goldman have a history in the market from a time that was nowhere near as politically charged as today's environment," said Senior VP/Programming Don Parker. "Given their alignment with the liberal-leaning make-up of The Bay Area, we believe they will resonate well with listeners. In addition, our forward-thinking programming approach will take advantage of being based in the tech capitol of the world with an ever increasing amount of podcast content featured as part of our weekly broadcast schedule."

"Real Talk 910 is a station where listeners will hear forward-thinking talk and can discover new favorite content. Because a segment of the content will originate from the podcast universe, what people discover on broadcast can be binge-listened on iHeartRadio," added President/San Francisco Region Kathryn Wilcox. "Broadcast radio has always been a top source for music discovery and now that applies to podcasts, too. It is a station built for the digital world recognizing that people find and consume content across multiple platforms."