iHM Names ''Short-E'' WBTT-WZJZ/Fort Myers PD
| RADIO ONLINE | Monday, July 9, 2018 | 2:15pm CT |
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 Eliseo ''Short-E'' Cierra |
iHeartMedia appoints Eliseo "Short-E" Cierra as Program Director for Rhythmic CHR WBTT-FM (105.5 The Beat) and Hot AC WZJZ-FM (Y100.1)/Fort Myers, effective immediately. He joins the company from KSFM-FM/Sacramento where he served as Music Director and an air personality for four and a half years. He also served as an air personality and Music Director at KBMB and KHHM for eight years in the Sacramento region.
iHM/Fort Myers Senior VP/Programming Louis Kaplan said, "I'm thrilled to welcome Short-E to iHeartMedia Fort Myers. He genuinely understands our market and brings adept format experience and lively energy to our team. He'll be leading two of our most popular brands, 105.5 The Beat, which has been a huge success for over 15 years, and Y100, the area's home for the Elvis Duran Show, and I know his vast industry knowledge and creativity will take our stations to even higher levels."
"I'm extremely excited to be a part of the winning culture here at iHeartMedia Fort Myers," added Cierra. "This is an amazing opportunity to collaborate with some of radio's most innovative talent. I feel a strong connection to the market and I'm excited to help contribute to each station's ongoing success."
