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Marc Radio Launches New R&B Station in Gainesville FL
RADIO ONLINE | Thursday, October 17, 2019 |
Marc Radio flips Classic Country WDVH-AM (980) and W231DH/Gainesville, FL, to R&B Oldies as R&B 94.1, featuring R&B hits from the '70s, '80s and '90s. Artists ranges from Marvin Gaye, Mary Blige and Whitney Houston to Prince along with Stevie Wonder, Earth, Wind & Fire, Michael Jackson and Luther Vandross. The station says its filling a niche that was missing from the local broadcast repertoire.
"You'll know who is listening when you see fellow adults belting out songs from behind their steering wheels at red lights," said General Manager Dave Cobb. "We feature hit music from three decades that are forever memorable, and people can't help but want to join in." He added, "This format will help influence listeners' purchasing decisions for a myriad of products and businesses."
Cobb credits colleague Vinny Foo for the strategic development of the new station, and co-owned Marc Radio's Hip-Hop Magic 101.3. "As people in our industry know, Vinny knows radio, and how to build audiences. We're fortunate to have him on our R&B 94.1 team."
"MARC Radio marches on in this market, working hard to connect and super-serve our community with the kind of music and other programming this area and its advertisers crave," said Cobb. "Our goal is to have listeners feel as if they are missing something if they're not tuned to 94.1."
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