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iHM/Philadelphia Announces Sixth Annual ''Sista Strut''
RADIO ONLINE | Tuesday, May 23, 2023 |
iHeartMedia/Philadelphia's 105.3 WDAS FM, Power 99 and Rumba 106.1 have announced the sixth annual "Sista Strut" breast cancer walk presented by Glaxo Smith Kline and benefitting the American Association for Cancer Research. The event will take place Saturday, June 17 at Xfinity Live starting at 8am.
Studies show that African American women are more likely to get breast cancer at a younger age. "Sista Strut" aims to raise awareness for breast cancer screenings, especially for women of color, as well as provide information on community resources to help fight the disease. The event also recognizes the strength of survivors, their family and friends and all other people affected by breast cancer.
A portion of the proceeds for the event will benefit the American Association for Cancer Research (AACR), the first and largest cancer research organization dedicated to accelerating the conquest of cancer. Fans and listeners are encouraged to post pictures and videos on social media using the hashtag #cantstopthestrut.
Personalities from the three participating stations, Frankie Darcell, Patty Jackson, Mimi Brown, Loraine Ballard Morrill, Roxy Romeo, Cappuchino and more will be onsite to kick off the walk and to stress the importance of breast cancer awareness in the community.
"Sista Strut is a powerful event bringing together thousands of survivors, women in treatment and the family and friends that support them to raise awareness about the impact of breast cancer on women of color," said iHeartMedia Philadelphia Senior Vice President of Programming Derrick Corbett. "We are proud to support the sixth annual event."
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