Edison Research to Present Gen Z Podcast Listener Report
RADIO ONLINE | Thursday, June 1, 2023 | 3:57pm CT |
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 Edison Research |
Forty-seven percent of the Gen Z online population in the U.S. are monthly podcast listeners -- an estimated 24 million Americans. Edison Research with partner SXM Media will present a new study on these listeners, the Gen Z Podcast Listener Report, in a webinar on Thursday, June 15 at 2pm ET. Edison Research Manager of Research Salma Aly and SXM Media Vice President of Sales Research Melissa Paris will debut the findings on Gen Z podcast listeners, including excerpts from one-on-one interviews.
The webinar will include data on the podcast listening habits of Gen Z, how they discover podcasts, how they interact with podcasts through social media, and how they take action from hearing podcast ads. A copy of the presentation will be available following the webinar.
Click here to register for the Gen Z Podcast Listener Report on June 15 at 2pm ET.