WAXY/Miami Names Irizarry as Brand Manager, New Lineup

RADIO ONLINE | Wednesday, November 29, 2023 | 12:50pm CT

WAXY-AM/Miami

Audacy unveiled a new weekday programming lineup for WAXY-AM (Radio Libre 790) in Miami, highlighted by three new local shows, effective immediately. The station concurrently names Miguel 'Mijo' Irizarry as Brand Manager. In this role, Mijo will oversee the station's content strategy, talent, operations and branding.

"Mijo's extensive experience and passion for Hispanic radio make him the perfect person to usher in the next chapter of Radio Libre," said Audacy Regional President Claudia Menegus. "He will play a pivotal role in shaping our content strategy, enhancing the brand, and continuing our vision. Together, we look forward to delivering a fresh and vibrant listening experience that resonates with our diverse audience."

"Our team is committed to top-tier content, balancing Spanish-language media, and we're grateful for this opportunity to emphasize the importance of the Hispanic audience locally and nationally through this new lineup," said Mijo.

New programming includes: "Despierta Miami" con Eli Escobar from 6-10am, "En este Pais" con Lourdes Ubieta, 11am-2pm and "El Show de Jorge Bonilla" from 2-6pm ET.