iHM/Greensboro Appoints Holifield as Market President
RADIO ONLINE | Tuesday, February 18, 2025 |
|
 Christy Holifield |
iHeartMedia appoints Christy Holifield as Market President of its cluster in Greensboro, effective immediately. Holifield steps into this role after previously serving as the Vice President of Sales at iHeartMedia Columbia. In her new position, Holifield will oversee the management of all operational aspects for iHeartMedia Greensboro's brands. Her responsibilities include strategic partnerships, programming, and sales initiatives.
iHeartMedia Carolinas President Dave Carwile expressed his enthusiasm about Holifield's appointment, stating, "We are thrilled to have Christy step into this important leadership role. Her extensive experience and innovative approach to sales and marketing make her the perfect fit to lead our Greensboro team."
Holifield herself is eager to embark on this new journey, commenting, "I am excited to take on this new challenge and lead the talented team in Greensboro. I look forward to continuing to build on our success and deliver exceptional results for our listeners and advertisers."