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Radio.Cloud, Quu Inks Partnership to Enhance Visual Radio
| RADIO ONLINE | Sunday, April 6, 2025 | 4:07pm CT |
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In a development announced at the 2025 NAB Show, Radio.Cloud and Quu have formed a partnership that will allow Radio.Cloud to directly integrate metadata with Quu's innovative visual services. This collaboration allows for integration of dynamic visual content with traditional audio programming.
Christian Brenner, CEO and Founder of Radio.Cloud, expressed enthusiasm about the partnership. "This is a very innovative development for the radio market, and we're proud to fully integrate with Quu," Brenner stated. "We always pride ourselves on aligning with other forward-thinking companies."
Quu specializes in enhancing radio broadcasts by adding visuals and customized messages to radio displays. Through this partnership, partners of Radio.Cloud will now be able to offer synchronized advertising messages and dynamic programming directly on listeners' screens, potentially transforming the listener experience.
Steve Newberry, CEO of Quu, highlighted the industry's shift towards visual content. "As radio evolves, the industry is increasingly embracing visual content and Radio.Cloud's technology," said Newberry. "Our collaboration gives broadcasters maximum flexibility to deliver exceptional visual displays that engage listeners and drive new revenue."
Radio.Cloud is known for its Radio Playout Studio and Programming Suite, a cloud platform for customizing network and local content. For additional details, interested parties can visit booth W3334 at the NAB show.
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