RAB Webinar Explores How Radio Works for Telecom Brands
| RADIO ONLINE | Monday, October 27, 2025 | 2:37pm CT |
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 Radio Advertising Bureau (RAB) |
The Radio Advertising Bureau (RAB) will continue its "Radio Works" series with a new installment titled "Radio Works for Telecom," focusing on how the telecom industry can harness the power of audio to strengthen brand loyalty and drive measurable results.
As the telecom sector faces rapid technological change and increasing competition, RAB's session aims to equip sellers with strategies to position themselves as valuable partners in helping telecom brands stay connected and relevant.
Featured speakers include Rahul Sabnis, president and chief creative officer at iHeartMedia, who will share creative approaches and case studies on how telecom brands are using radio to achieve success, and Rick Kestenbaum, general manager of AnalyticOwl, who will present data-backed insights on how radio advertising influences web traffic and consumer behavior in the telecom category.
The webinar takes place Wednesday, November 12, 2025, at 12:00 p.m. CT, and is free for RAB members. It will be available live and on-demand. Click here to register.
