Townsquare, KSE Launch Digital Ad Partnership

RADIO ONLINE | Wednesday, April 15, 2026 | 11:03am CT

Townsquare Media and KSE

Townsquare Media has entered into a strategic digital advertising partnership with Kroenke Sports & Entertainment (KSE), expanding its reach in the Denver market and strengthening its Media Partnerships division.

The agreement will integrate Townsquare Ignite's data-driven advertising platform with KSE's radio and entertainment assets, aiming to enhance digital offerings and deliver measurable results for advertisers. Townsquare Ignite is the company's digital advertising arm, which now accounts for more than half of its total revenue and profit.

Shaun Collignon, Chief Revenue Officer of Townsquare Ignite, said the partnership reflects how media companies can evolve in a performance-driven marketplace by leveraging data, strategy and execution capabilities.

The alliance is part of Townsquare's Media Partnerships division, launched in 2024 to provide white-label digital advertising solutions to other local media companies. With KSE joining the program, Townsquare now has 11 partners across 31 additional markets that do not overlap with its existing footprint.

As part of the collaboration, Townsquare will support KSE's newly launched digital unit, KSE Digital, offering customized strategies for local, regional and national advertisers while helping grow KSE's digital business alongside its broadcast operations.

Joel Clary, Senior Vice President and General Manager of KSE Radio, said the company selected Townsquare Ignite after extensive evaluation, citing its track record and long-standing working relationship as key factors in the decision.