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Dozens of Stations Flip to All Holiday Programming
Holiday music continues to grow in popularity, and this year more and more stations are flipping to all Christmas formats before the Thanksgiving holiday. Nielsen says the growth of holiday music popularity each year is rooted in what many consider to be the classic era of the genre, the 1950s and 1960s. For many More

Premiere Networks, MRA Renew Glenn Beck Deal
Glenn Beck
Glenn Beck
Premiere Networks and Mercury Radio Arts, Glenn Beck's multimedia production company, ink a renewed and extended deal to syndicate "The Glenn Beck Program." Beck's program celebrates its 15-year anniversary in national syndication this year. The show has experienced year-over-year audience gains in markets including More

Nielsen, iHeartMedia Ink New Radio Measurement Deal
Nielsen inks a multi-year agreement with iHeartMedia to provide radio ratings services for all Portable People Meter (PPM) and radio diary measured markets. The deal provides Nielsen's radio ratings services for all iHeartMedia radio stations across its more than 150 local markets. The agreement also includes the use More

Nielsen: What Don't You Know About Holiday Music
Holiday music continues to grow in popularity each year and radio stations across the U.S. are switching their format to all-Christmas programming earlier each year. But who are the fans of Holiday Music? In a blog post, Nielsen says the growth of Holiday music popularity each year is rooted in what many consider to be the More

Study: Listeners Largely Trust Local Radio News
The latest NuVoodoo Ratings Prospects Study of nearly 3,000 (persons 14-54) across all PPM markets has revealed that people largely trust local radio to give them timely and accurate news. The NuVoodoo study further showed that this perception is strong across a broad ideological spectrum. When its consumer research specialists More

Nielsen Inks Long-term Deal with ICA Broadcasting
Nielsen Audio has signed a long-term multi-year deal with ICA Broadcasting. The new agreement includes diary ratings results for ICA's stations in Corpus Christi and Odessa-Midland, TX. Corpus Christi is classified as 2S for Diary Standard Measurement four times per year, while Odessa-Midland is classified as 2A for Diary More

Radio Users Consume 700B Minutes More Than PP
This year alone, adults in the U.S. ages 18+ will consume 700 billion more minutes of broadcast AM/FM radio than pure-play streams, according to annualized national audience data from Nielsen Audio's Comparative Metrics Report Q1 2017. That's an advantage of nearly 50 billion quarter hours. This despite the adoption of More

NPR Audience Grows for Fifth Consecutive Period
NPR said Wednesday that its journalism and original programming reaches at least 99 million people every month across all platforms -- broadcast and digital. This cross-platform estimate is based on Spring 2017's monthly broadcast cume, visitors and podcast users. Additionally, NPR Member stations have grown their More

WO Introduces ROI Guarantee in the Audio Space
Westwood One announces an industry-wide ROI Guarantee in the audio space based on substantial evidence of radio's return on advertising spend. The results, as provided by Nielsen, have continually shown strong evidence of radio's positive ROI across 23 national studies measuring sales results for multiple brand category More

NAB Announces Broadcast Leadership Training Class
The NAB Education Foundation (NABEF) has announced the 2018 class of the Broadcast Leadership Training (BLT) program. The BLT program is the foremost executive training program for the broadcast industry, for which participants are selected through a competitive application process. Now in its eighteenth year, the More

News Radio Surges During September Hurricanes
The impact of this year's hurricane season from a radio perspective is quite evident when examining listening trends in Texas, Florida and around the continental U.S. Nielsen's portable people meter (PPM) September survey -- which stretched from August 17 until September 13. It reveals a distinct spike in listening to News/Talk More

Studies Demonstrate Continuing Power of Radio
The recent release of Nielsen's Total Audience Report Q1 2017 revealed some surprising data. Radio listening levels have remained flat year over year. However, a deeper dive by Research Director Inc. finds that historically that younger demos of every generation have always spent less time with media overall. So, even with all More

Black, Hispanic Account for One Third of Listening
The African-American and Hispanic listening audience now accounts for one-third of the radio listening audience, and that number continues to grow, according to Nielsen's recent study, "State of the Media: Audio Today 2017," which focuses largely on black and Hispanic audiences. The Hispanic and black radio audience totals 74.7 More

Hurricane Irma: Nielsen Statement on Ratings Delay
Nielsen has issued a statement on the ratings delay in markets that were affected by Hurricane Irma: "Our first priority and thoughts are for the safety of our clients, Nielsen associates, and communities in which we operate and serve. The team that reports ratings has evacuated the Tampa Bay area due to Hurricane Irma. More

WCMF Rochester Presents ''Bitch Voice'' IPA
Entercom Rochester, NY's Classic Rock WCMF-FM has unveiled a new India Pale Ale in a trademark license agreement with CB Craft Brewers. The beer, "Bitch Voice IPA," will be available in select bars and restaurants throughout the Rochester area this month. In addition, special tasting events hosted by WCMF's "The Break Room" More

Radio Listening Rises When Teens Join Workforce
Over the past six years, Nielsen reports, the smartphone has transitioned from being a "nice-to-have" to a "can't-live-without it" device. Digital media is now mainstream and smart devices are steadily creeping into our homes. If you're an 18-to-24 year-old Generation Z or younger Millennial consumer now, this evolution More

Scott Selected as MIW-Nielsen Inaugural Mentee
The Mentoring & Inspiring Women in Radio (MIW) Group and Nielsen Music have announced that Leslie Scott has been selected as the inaugural mentee for the MIW-Nielsen Music Mentoring Program. This new initiative is a collaborative effort that was launched to help increase the number of women in programming positions in More

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