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WO Adds Syndicated Esports ''Checkpoint Radio''
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Westwood One inks a new partnership with Checkpoint Radio, the first syndicated radio show dedicated to the world of esports. Checkpoint Radio features esports insights, news, interviews, and updates designed specifically for the video game and esports fan. Life long gamers Nate Bender, Robbie Landis, Norris Howard More

News/Talk Reaches High PPM Levels in February
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News/Talk listening again remained strong in February and has seen steady growth in the format's share across the board. And the latest results Nielsen reveal the highest-ever February PPM shares for the format for both Millennials 18-34 (4.7%) and persons 25-54 (7.9%). From a general audience standpoint (all More

iHM Exec Honored with Top Women in Digital Award
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Radha Subramanyam
Radha Subramanyam, who serves as President, Insights, Research and Data Analytics at iHeartMedia, was named an honoree for the 2017 Cynopsis Top Women in Digital Awards. The awards honor women who excelled in digital content, marketing, advertising, online and social media over the past year. Radha received the award More

TagStation, Nielsen Ink NextRadio Data Evaluation
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TagStation LLC and Nielsen have reached an agreement to evaluate TagStation's NextRadio data. The NextRadio app delivers over-the-air FM broadcasts to the consumer's smartphone and captures data about a radio station's listeners. TagStation and Nielsen will explore methods to incorporate NextRadio listening data into Nielsen's More

NPR Ratings at All-Time High with 37.4M Listeners
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According to Nielsen Audio ratings, the total weekly listeners for all programming on NPR stations reached an all-time high of about 37.5 million in the Fall of 2016 -- a nearly 4-million person increase from the same period in 2015. Listeners for NPR programming and NPR Newscasts account for about 30 million of that total. More

Lazer Broadcasting Renews Deal with Nielsen Audio
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Nielsen Audio inks a multi-year renewal agreement with Lazer Broadcasting to continue audience measurement. Lazer Broadcasting is a privately-held and minority-owned Spanish-language radio broadcaster in California. The renewal agreement is across Lazer's twelve stations in Nielsen-rated markets including Sacramento (PPM), San More

Nielsen Removes PPM Household Over Stream Issue
Nielsen Audio has removed a PPM panelist in Tampa from its February, 2017 PPM results after consultant Randy Kabrich voiced concerns over streaming ratings for Beasley's Spanish CHR WYUU-FM (92.5 Maxima)/Tampa that seemed too high. It seems that for the first time ever, a stream (WYUU) was number one in persons 18-34 in Tampa, More

News/Talk Continues to Trend Up in PPM Results
When it comes to media consumption, Nielsen reports that 2017 could turn out to be a year where traditional patterns and results don't repeat in the ways seen in the past for radio listening. A new report compares News/Talk listening and how Millennial listening trended in January, 2017 compared to January, 2016. News/Talk has More

Study Finds Headphones Listening May Be Higher
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Data released by Alan Burns and Associates and Strategic Solutions Research suggests that the amount of listening by women while wearing headphones may be far higher than most would have guessed. "Almost half (49%) of all women 15-54 told us they wear headphones during some of their time spent with radio" said Burns, "and the More

Nevada Public Radio Closed on KJIV/Reno for $550K
Nevada Public Radio has closed on its acquisition of 790w Variety KJIV-FM (89.1)/Sun Valley, NV (serving Nielsen market 122 Reno, Nevada) from Open Sky Radio Corp. for $550,000. Open Sky is headed by Director Jeff Cotton. Greg Guy of Patrick Communications was the seller's broker, while Public Media Company brokered the deal More

Nielsen: News Radio Made Significant Gains in 2016
It's no surprise that listeners tune to News/Talk formats more than in non-election years in the lead up to November. In 2012, News/Talk radio's audience levels spiked during the election year, and in 2016 proved to be no different. According to Nielsen, the format gained significant listenership across PPM markets in 2016 with More

NYMRAD Issues 2nd Half 2016 State of Market Report
New York Market Radio Association (NYMRAD) has released its Second Half, 2016 State of the New York Market Report. This report is meant to help businesses, advertisers and the Radio industry stay informed about the New York economy and current Radio research. The Q3 and Q4 edition covers the New York region from July to More

Motorcycle Manufacturer Builds Its Brand with Radio
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A new Nielsen study, commissioned by Westwood One, reveals how radio raises brand metrics and increases purchase intent for a major motorcycle manufacturer. Deployed on Westwood One's NFL and NCAA basketball coverage, the study found that radio elevated key brand perceptions. For example, those exposed to WO's NCAA basketball More

''What Women Want 2017'' Set To Roll Next Week
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Alan Burns and Associates, in partnership with Strategic Solutions Research, will begin releasing results of a new national study of women's media consumption next week. The study, the latest in a series began by Burns in 2010, will profile women's attitudes toward and usage of radio, streamers, music and other media. The More

WWBA Returns Bubba The Love Sponge to Tampa Air
WWBA-AM/Tampa inks a deal to air the Bubba the Love Sponge show starting February 13. The agreement will make WWBA his new flagship station, returning the syndicated program back to the Tampa airwaves on 820's 50kW signal covering the state from Tallahassee through southern Florida. The show will air live during its traditional More

Christmas, News/Talk Formats Rule Holiday PPMs
The release of Nielsen's Holiday PPM ratings last week put a wrap on the 2016 listening year, showing the seasonal impact of the all-Christmas format and the success of the News/Talk, which had a banner year. The Holiday survey ran for five weeks (December 1 to January 4) in order to close a scheduling gap in the PPM survey. More

Research Director Introduces Format Tracker Tool
Research Director announces a new way to look at radio station ratings. Format Tracker is a new report tool that provides Program Directors with insight into their station's ratings results by providing a 360-degree view of what's happening in their market. It can provide understanding changes within their format, with other More

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