TM Launches Microjams Imaging to Replace Jingles

RADIO ONLINE | , , | :am CT

Dial Global's TM Studios will begin distributing Microjams, an imaging service for Mainstream CHR and Rhythmic CHR stations. Microjams are produced mini-songs that air in between songs, replacing traditional radio jingles. Microjams replicate the hottest songs on the station's playlist with original music tracks, featuring artist sound-alike voices, singing the station's call letters, frequency and slogan.

Dial-Global says Microjams is the first imaging package designed for the PPM world, branding a station with a continuous music flow. WKSC-FM (Kiss FM)/Chicago PD Rick Vaughn commented, "Interruptions are death in a PPM world. Thanks to Microjams, the music never has to stop. These hot, quick IDs flawlessly transition between songs and they protect the integrity of my station's music sweeps."

Dial Global Affiliate Sales Executive VP Chris Corcoran adds, "The Microjams custom package is super rich with content. Each station gets 24 original jams and each jam breaks down to three full mixes, three instrumental mixes, and three a cappella mixes. Plus, we add ten monthly Nano groove work parts. So, stations are getting the best custom produced music imaging package available anywhere."

Microjams is the brainchild of producer Dave Kampel who has voiced or imaged many contemporary stations including WHTZ-FM (Z100)/New York and KIIS-FM/Los Angeles.