Entercom Flips WNTR/Indianapolis to ''107.9 The Mix''

RADIO ONLINE | Thursday, May 23, 2013 | 5:01pm CT

Entercom/Indianapolis flips Variety Hits WNTR-FM to Hot AC as "107.9 The Mix" with a new website at www.IndysMix.com. "Mix will be artist driven and more current than before," said WZPL Operations Director J.R. Ammons. "Mix's new Hot AC format will play more music than competitors in the market and deliver more of what women want, the best of 2000's and today."

"We are thrilled to bring this amazing mix of contemporary music to Indianapolis. Due to the tremendous success of Entercom's Top 40 station, WZPL, there is a hole in the market for a station like 1079 The Mix," said VP/GM Jennifer Skjodt. "We are building on the strength of nearly 300,000 weekly WNTR listeners to create a better mix. Today's launch is the perfect opportunity and timing for 1079 The Mix."