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Bob Pittman Unconcerned With Apple Radio
| RADIO ONLINE | Tuesday, June 11, 2013 | 12:42pm CT |
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Speaking to the Wall Street Journal, Clear Channel Communications Chief Executive Bob Pittman doesn't seem too worried about Apple's foray into the digital radio market stating he doesn't see Apple's radio product as a threat to terrestrial radio or iHeartRadio because custom radio doesn't appear to be a viable freestanding business.
Pittman explained that listeners tune to FM radio to "join the world," while custom radio services only offer a "a very private experience." He also said that with so many electronics makers and subscription streaming companies are offering personalized radio, it's no longer the main event. He added, "I think that Apple has a little bit of a problem with iTunes because of people using new subscription services like Spotify instead of buying downloads-this is a way to make iTunes a little sexier and zippier."
Meanwhile, in the same article Sony ATV Music Publishing Chief Executive Martin Bandier welcomed Apple's entry into streaming radio noting, "there's nothing better than competition."
Click Here to read the entire article.
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