Texans Tap KLOL Houston as Spanish Radio Partner

RADIO ONLINE | Friday, July 28, 2017

Spanish CHR KLOL-FM (Mega 101 FM) Houston will become the new home of the Houston Texans Spanish radio broadcasts on gamedays. This multi-year partnership will give the Texans Spanish game broadcast the largest media reach in the team's history. The Texans are one of only seven NFL teams to broadcast in Spanish on a FM frequency. This season's Texans games will also broadcast across six Spanish radio affiliates, in cities such as El Paso and San Antonio.

"We have an incredibly large and loyal Hispanic fan base for the Houston Texans and we are constantly looking for better ways to serve them. Partnering with Mega 101 FM to provide our games every week in Spanish will allow us to engage our passionate fans like never before," remarked Houston Texans President Jamey Rootes. "We also believe Mega's expansive reach will allow us to develop many new fans that will share in the fun and excitement of Houston Texans football."

"The Texans have been a valued partner to CBS Radio Houston since we broadcast the first game in 2002 and we're thrilled to broaden the partnership to include Spanish-language play-by-play," added CBS Radio Houston Senior VP/Market Manager Sarah Frazier. "Our job is to provide the Houston community with relevant content in the language of their preference; it makes perfect sense to add Texans en Espanol to Mega 101. Whether you want to listen to our hometown team on AM or FM, in English or Spanish, CBS RADIO Houston has it for you. Somos Texans."