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Podtrac Releases Podcast Data Through January 23
RADIO ONLINE | Monday, January 24, 2022 | 1:43pm CT |
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Podtrac has released its weekly tracking data of podcasts for the week of January 17-23 showing downloads were down 1% over the previous week and up 28% over the corresponding period last year for Podtrac measured shows. The Religion & Spirituality category showed the strongest week-over-week growth rising 11%. Arts showed the weakest week-over-week growth falling 7%. The category with strongest growth year-over-year was Sports at climbing 120%.
Download growth for the 52-week period from January 18, 2021 to January 23, 2022 was up 28% across all Podtrac measured podcasts. Week-over-week download growth for the week of January 17, 2022 to January 23, 2022 was down 1% across all Podtrac measured podcasts.
Download growth for the 52-week period from January 18, 2021 to January 23, 2022 was -9% for Arts, +25% for Business, +50% for Comedy, +5% for History, +9% for News, +77% for Religion & Spirituality, +47% for Science, +21% for Society & Culture, +120% for Sports, and +28% for True Crime.
Week-over-week download growth for the week of January 17-23 was -7% for Arts, +4% for Business, 0% for Comedy, +5% for History, -2% for News, +11% for Religion & Spirituality, -4% for Science, -3% for Society & Culture, -1% for Sports, and -4% for True Crime.
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