Home Login RADIO ONLINE RSS Facebook
Advertisement

FCC R&O Amends Foreign Sponsorship ID Requirements


Federal Communications Commission
Federal Communications Commission

The FCC has issued an updated order aimed at tightening regulations on foreign sponsorship identification in broadcast programming. The decision, outlined in a detailed report released on Monday, June 10 addresses a previous court ruling which had vacated one of the FCC's foreign sponsorship identification requirements. The new rules replace this requirement with what it calls a more flexible approach that simplifies the verification process for broadcasters, giving them two distinct methods to demonstrate compliance.

Under the revised regulations, broadcasters must now choose between two verification options when determining if their content is sponsored by a foreign governmental entity. The first option allows broadcasters to collect certifications from their lessees affirming that they are not foreign governmental entities, while the second option involves obtaining screenshots that demonstrate the absence of the lessee's name from specific government databases.

The FCC's order also clarifies that the foreign sponsorship identification rules do not apply to advertisements for commercial goods and services that are exempt under existing rules. However, these rules will still apply to issue advertisements and paid public service announcements. The order reiterates the importance of transparency in broadcasting, ensuring that audiences are aware of the sources behind the content they are consuming, particularly when that content is influenced by foreign entities.

This action comes amid concerns about undisclosed foreign influence over U.S. media outlets and aims to enhance the transparency of content sponsorship on radio and television broadcasts. The FCC believes these changes will help maintain the integrity of U.S. broadcasting by informing the public about the true sources of programming, which is crucial for an informed electorate. The order emphasizes the agency's commitment to adapting its regulations in response to evolving media landscapes and legal precedents.

Advertisement

Latest Radio Stories

Red Apple Media Appoints Bert Goldman as CTO
Bert Goldman
Bert Goldman
Red Apple Media names veteran broadcast engineer Bert Goldman as its new Chief Technology Officer. He brings more than 50 years of radio engineering experience to the role, with a deep background in station construction, facility upgrades, signal optimization, and regulatory compliance. Goldman has More

Chris Fillar Joins WWJ Newsradio 950 as Morning Co-Anchor
Chris Fillar
Chris Fillar
Audacy names Chris Fillar as the new morning co-anchor on WWJ-AM (WWJ Newsradio 950) in Detroit. Fillar steps into the role alongside Jackie Paige, with the duo now leading weekday broadcasts from 5-10am ET. Fillar, who has delivered sports updates on WWJ and sister WXYT-FM (97.1 The Ticket) since 2018, More

Anna & Raven Show Expands to Montgomery and Columbia
Anna & Raven Show
Anna & Raven Show
Syndicated Anna & Raven Show continues its rapid growth, adding two major Southern markets to its expanding list of affiliates. Beginning this week, the morning program will now be heard on WMXS (Mix 103.3) in Montgomery, AL and WARQ (Live 93.5) in Columbia, SC. The show is now carried in more than 75 More
Advertisement

PodcastOne Announces Return of Chrisley Confessions 2.0
PodcastOne
PodcastOne
PodcastOne has announced the relaunch of Chrisley Confessions, the podcast hosted by reality TV personalities Todd and Julie Chrisley. The revamped series, entitled Chrisley Confessions 2.0, premieres July 16, and will be available in both audio and video formats through PodcastOne. More

Latino USA Podcast Joins iHeartMedia's My Cultura Network
Latino USA
Latino USA
Futuro Media and iHeartMedia announced today that Latino USA, the longest-running Latino-focused news and culture program in the U.S., joins iHeartMedia's My Cultura Podcast Network. Hosted by Pulitzer Prize-winning journalist Maria Hinojosa, Latino USA will now be distributed as a podcast via iHeartRadio More

Hubbard Radio Seattle Appoints Nick Beyer VP/MM
Nick Beyer
Nick Beyer
Hubbard Radio has appointed Nick Beyer as Vice President and Market Manager of its cluster in Seattle, marking a homecoming for the longtime broadcaster whose career began over two decades ago at the same group of stations. Beyer now leads operations for a portfolio that includes KQMV-FM (MOViN 92.5), More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement