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Pierre Robert Renews Deal with WMMR-FM in Philadelphia


Pierre Robert
Pierre Robert

Beasley Media Group inks veteran WMMR-FM/Philadelphia air personality Pierre Robert to a multi-year extension hosting middays. The radio icon is one of the most recognized personalities in the City of Brotherly Love. Robert joined the Rock outlet back in 1981 and has been hosting the midday show with his unabashed love for music, his listeners and the city.

Robert is best known for his welcoming 'Greetings Citizens' salutation, along with his big heart and warm voice. His daily features, including Noontime Workforce Blocks, Pierre's Vinyl Cut, exclusive artist interviews, live in-studio performances and "On This Day" history lessons are fully enjoyed by a large and dedicated audience.

"Pierre has been a huge part of the fabric of both WMMR and the Philadelphia market for over 40 years," said Vice President and Market Manager, Joe Bell "It's exciting to see this continue."

"Continuing Pierre's relationship with the Philadelphia radio audience, into 2024 and years beyond... is a gift for all this Christmas season and beyond," added WMMR Program Director and Beasley Media Group Vice President of Talent Development Bill Weston. "That fans and co-workers get to continue their friendship with the man who shares his beautiful voice and spirit on the radio every day- is the best present ever."

"This is a very cool moment for me knowing I'll be continuing this radio adventure on 'MMR," said Pierre. "Many thanks to Joe Bell, Bill Weston, and my amazing agent, Steve Mountain from Cornerstone Management for bringing this all together. To paraphrase the Grateful Dead: What a long, strange, and wonderful trip it's been... and still is!"

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