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WCNN/Atlanta Inks Extension w/Chick-fil-A Peach Bowl, Games


Chick-fil-A Peach Bowl, WCNN
Chick-fil-A Peach Bowl, WCNN

Dickey Broadcasting's WCNN-AM (Sports Radio 680 The Fan on 93.7 FM)/Atlanta signs a multi-year contract extension with the Chick-fil-A Peach Bowl and the Chick-fil-A Kickoff Game. The extension creates a play-by-play-based partnership making WCNN the exclusive radio station of both sporting events, which includes local play-by-play on 680 The Fan and sister stations, The Sports X 106.3 FM/1230 AM and The Fan 3 103.7 FM/1340 AM. The deal also includes a sales, marketing and revenue partnership, breaking bowl news and insights on 680 The Fan's multiple live shows and coverage of college football.

680 The Fan Owner/President David Dickey commented, "We are thrilled to extend our innovative and market-exclusive partnership with Gary Stokan and his team. As the largest and most trusted creator of college football focused content in the region, there is no station better positioned to serve the Chick-fil-A Peach Bowl and Chick-fil-A Kickoff Game than Sports Radio 680 The Fan... The College Football Voice of The South. We look forward to working with Gary, and serving college football fans, for many years to come."

Peach Bowl Inc. CEO and President Gary Stokan added, "Our continued partnership with 680 The Fan is a real win-win for us. We feel like we have a tremendous promotional partner in our home market, and a first-class local game broadcast with on-air talent who know us and our brand as well as they know Atlanta sports."

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