Home Login RADIO ONLINE
Advertisement

Hot Radio Maine Completes Rebrand


Mainestream Media's WHTP-Hot 104.7 has completed a full rebrand launching this morning at 7:00am as Hot Radio Maine. In addition to the new branding and broadcasting to Portland and southern Maine on 104.7, the station has now launched on 100.3 FM in Lewiston/Auburn and Brunswick and 102.9 FM in the Bangor/Brewer metro.

100.3 FM in Lewiston/Auburn and Brunswick and 102.9 FM in Bangor/Brewer spent the last six days playing one song, Drake's "Hotline Bling" on repeat as 207 Hotline Bling Radio. The stunt which garnered both local and national news attention went viral on social media platforms as listeners spent the week both intrigued by the stunt and having fun interacting with the station.

The rebrand, launch of the new stations and the stunt were the design of Hot Radio Maine's Program Director Ryan Deelon who said, "Our team had a lot of fun while working tirelessly around the clock to both create a stunt station and launch the new, rebranded, Hot Radio Maine. With the new signals, we now have expanded our brand to include half of Maine's statewide population. You can hear our brand from the New Hampshire border to north of Old Town, Maine. We have the potential to reach more Mainers than any other radio station in the state!"

Advertisement

Latest Radio Stories

Podtrac Releases Top Podcast Publishers for May 2020
Podtrac has released its rankings for the Top Podcast Publishers for May 2020. All but one of the top 20 publishers saw an increase in US monthly Audience over April. All but two top 20 publishers saw positive growth in their Global Download More

37% of Adults in Canada are Monthly Podcast Listeners
Edison Research and Triton Digital
Edison Research and Triton Digital
Podcast consumption levels in Canada are now equal to those in the U.S., according to The Infinite Dial 2020 Canada, the third annual study of digital media behavior in Canada from Edison Research and Triton Digital. 37% of Canadians age 18 and More

Report: iHeartMedia/Syracuse OM Rich Lauber Exits
Rich Lauber
Rich Lauber
Rich Lauber exits iHeartMedia/Syracuse, NY as Operations Manager after 35 years on Central New York radio, reports The Post-Standard. He also handled afternoons on Country WBBS (B104.7), where he spent most of his career. As OM, he oversaw AC More
Advertisement

The Mobile Opportunity for Radio in Challenging Times
jacapps
jacapps
In partnership with Jacobs Media, jacapps is bringing their largest free radio webinar to the public on Tuesday, June 16 at 2pm ET. The firm will dig deep into information from Techsurvey 2020, as well as their recent studies on how COVID-19 is More

HITS 97.3/Miami Relaunches with New PD and Line-Up
Cox Media Group's WFLC HITS 97.3 has relaunched today with a new station line-up and director of branding and programming for Miami's Top 40 radio station. The relaunch includes "The SoFlo Morning Show" hosted by veteran afternoon drive host, Kimmy More

Walker Offers Songs of Hope & Healing at Floyd Memorial
Hezekiah Walker
Hezekiah Walker
Grammy, Stellar and Dove Award winner and radio host Hezekiah Walker took his message of hope and healing to George Floyd's memorial service at North Central University in Minneapolis. He's the host of AURN's "The Hezekiah Walker Gospel Countdown," More

Return to Menu