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Good Karma Brands Move Home Office and Studios to The Avenue


Good Karma Brands is excited to announce a move to The Avenue in downtown Milwaukee. The company's Home Office operations, as well as its four Milwaukee-based radio stations, including Newsradio 620 WTMJ, 94.5 ESPN, 540 ESPN, and 101.7 The Truth, will make the move in 2021.

"It is incredibly important to us as a local operator of world class brands to be a part of the fabric of the local community and the cities in which we live and work," said Founder and Chief Executive Officer, Craig Karmazin. "We couldn't be happier with The Avenue and 3rd Street Market Hall as it is a symbol of the growth, investment and diversity present in downtown Milwaukee development, and aligns directly with our values as a locally owned company passionate about serving our local community."

The new operations will be located on the second floor of The Avenue, in a space designed and developed for the growing company. The radio station studios will be located on the first floor in the 3rd Street Market Hall as a featured activation within the space.

The move to The Avenue is particularly noteworthy for Newsradio 620 WTMJ, as it concludes an 80-year history at the Radio City location on Capitol Drive in Milwaukee.

"Saying both thank you and farewell to Radio City, home of WTMJ since 1941, brings with it a deep feeling of gratitude for the support of the legendary WTMJ brand and the rich history of that building, while also looking forward to the path ahead at The Avenue," said Vice President and Market Manager, Steve Wexler.

"Our radio stations, WTMJ, ESPN Milwaukee and The Truth, underscore and reflect the importance of news, sports and local community engagement, while also relying on the history and heritage of the city of Milwaukee and the people of Milwaukee," added Wexler. "To join the 3rd Street Market Hall and The Avenue in their quest to both honor that heritage and spirit of Milwaukee while ushering in new ideas and innovation is the perfect complement to our mission as well."

Construction is underway for the project, which is anticipated to be complete in 2021. Good Karma Brands employs 291 teammates throughout the United States and 130 teammates in Milwaukee, and anticipates continued growth in the future.

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