WQHT Names TT Torrez as VP of Artist and Label Relations

RADIO ONLINE | Thursday, August 5, 2021 | 5:05pm CT

TT Torrez

MediaCo's WQHT-FM (Hot 97)/New York appoints TT Torrez as Vice President of Artist and Label Relations. Torrez is the first woman of color to hold this post at Hot 97. She'll oversee MedicaCo's Artist event marketing, special events and promotions, and artist audio and digital content strategy and campaigns in her new post. Torrez joined Hot 97 in October, 2014, was most recently served as Hot 97's Music Director and multi-media personality, and will continue her current duties in addition to her new role.

"I'm so excited about this role and the significance of being the first woman of color to hold this position at Hot 97. To look at where I started, earning my business degree during the pandemic and working hard to earn this promotion, I'm fulfilling my dream of representing women of color in the workplace. So often, Black and Brown women are underrepresented in leadership roles, and I'm proud to have a seat at the table. My most important role is to elevate and open doors for the women coming up. As Harriet Tubman said, 'Every great dream begins with a dreamer." Thank you, MediaCo, for allowing me to represent culture and community; where I can be my most authentic self,'" said Torrez.

MediaCo Senior Vice President of Programming Pio Ferro added, "TT is one of the most respected execs and talents in our industry with incredible relationships with artists and labels. From day one, TT has been a passionate advocate for Hot 97, our culture, our artists, and her relentless devotion to the Hip Hop community. TT has played a pivotal role in taking our prominence in Hip Hop to new heights, and I'm thrilled to announce this richly deserved promotion."