Steve Rixx Named Program Director for KAYD-FM/Beaumont

RADIO ONLINE | Monday, April 18, 2022

Steve Rixx

Cumulus Media appoints 30-year veteran Country radio programmer and air personality Steve Rixx as Program Director for heritage Country KAYD-FM in Beaumont-Port Arthur, TX, effective May 2. Rixx will also be heard in afternoons from 3-7pm on co-owned Country KYKZ-FM (KYKZ 96) in Lake Charles, LA and KBCY-FM in Abilene. Most recently, Rixx was Operations Manager and Program Director for Country KSAM-FM and Classic Hits KHVL (The Lake 94.1 & 104.9) in Huntsville, TX.

Rixx started his radio career in his hometown of Lufkin, TX, at Country stations KYKS-FM (Kicks 105) and KJCS-FM (103 The Bull) and at Classic Rock KTBQ (Q107) in Lufkin. He then moved to Country KILT-FM (100.3 The Bull) in Houston, where he was on-air in middays and afternoons.

Cumulus Lake Charles and Beaumont VP/Market Manager Elizabeth Blackstock said, "We are incredibly fortunate to have Steve join our team. His deep experience in the Country format, his knowledge and love for Country music, and true passion for the business make him the perfect fit for KAYD."

Rixx commented, "I'm excited to begin a new chapter with such an amazing company as Cumulus. Thanks to Elizabeth Blackstock for never giving up on me, as well as Greg Frey, Josh Holstead, and Paula Divello for saying all the nice things. I can't wait to get in the seat and do amazing local things in these great markets."