Max Media Rebrands WVSP as Priority Auto Sports Radio 94.1

RADIO ONLINE | Wednesday, February 1, 2023

WVSP-FM

Max Media Hampton Roads partners with Priority Automotive to rebrand WVSP-FM (ESPN 94.1) in Norfolk-Virginia Beach as "Priority Auto Sports Radio 94.1." The Sports outlet will continue to be Hampton Roads home for ODU Athletics, Norfolk Tides and air ESPN-syndicated shows such as Keyshawn, JWill and Max (6a-10a) and Greeny (10a-12n). The station will still be anchored by local air personality Tim Donnelly of "The Tim Donnelly Show" from 3-6pm.

"The partnership between ESPN 94.1 and Priority Automotive is a natural evolution for both companies. From the many youth organizations to college teams, Priority Automotive has been dedicated to sports in Hampton Roads for decades. Max Media is incredibly proud to be partnered with such a class organization," said President and Market Manager Keith Barton.

Priority Automotive COO Matt Elmer remarked, "This is an important partnership for us. At Priority Automotive we think sports ties everyone together, so this is a great opportunity for us to be a voice in the community and partner with the number one voice for sports in Hampton Roads, ESPN 94.1".