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Acast Appoints Greg Glenday as Chief Business Officer
| RADIO ONLINE | Monday, August 14, 2023 | 5:54pm CT |
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Acast is making moves to its U.S. leadership team and Advisory Board. In an expansion of its C-suite, Acast appoints 25-year media veteran Greg Glenday as Chief Business Officer. Glenday is the former CEO at Lightbox Video Network, a digital out-of-home video network. Prior to Lightbox, Glenday spent more than two decades working in various leadership roles across media including Global Chief Revenue Officer for Shazam and founder & President of iHeartMedia's Connections division.
"I am a fervent believer in podcasting, and I'm convinced many still underestimate the potential for the space. Changes to media spend always lag behind consumption and attention, and smart brands value both context and relevance in addition to adtech efficiencies. Acast is the undisputed leader in first-to-market innovations, audience targeting solutions, and creative campaigns. We are the best place for brands to participate in the conversations shaping every piece of global culture, at scale - which is the goal of every marketer in the world," said Glenday.
Acast has also tapped Spotify's Ricardo Neto as Vice President of Sales in the U.S. He'll oversee the region's sales divisions. Neto joins the Acast team with nearly twenty years of experience across music, internet publishing, and online audio and video media. Most recently, he spent five years as the Director of Client Partnerships at Spotify.
Acast has also promoted Gabriella Gregoris to Group Business Director of National Performance where she oversees a team responsible for clients in the direct response category. Gregoris has spent nearly seven years with Acast, experiencing a series of promotions through the sales team in that time and has demonstrated her expertise in performance marketing.
Leading the U.S. team through these changes is Tiffany Ashitey, who is elevated from Acast Creator Network Director to Interim U.S. Managing Director. In her nearly three years with Acast, Ashitey has worked with major talent and industry partnership signings including comedian Marc Maron, actress Anna Faris, and President Barack and Mrs. Michelle Obama's media company Higher Ground.
In addition to these internal leadership changes, Acast has also named Stephen Smyk to its Advisory Board in the U.S. Smyk joins the board with over two decades of performance marketing experiences. He spent more than 16 years as the CEO of Performance Bridge, until it was acquired by Veritone One where he remained a key part of the leadership team for more than five years.
"The U.S. remains a key market for Acast's continued dominance in the global podcasting industry. This evolution of our leadership team is a pivotal part in this next chapter for the Acast brand and will play a key role in our path to profitability," said Acast CEO Ross Adams.
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