ESPN Los Angeles 710 AM Becomes New Home of USC Athletics

RADIO ONLINE | Thursday, June 20, 2024 | 3:34pm CT

USC Athletics

Good Karma Brands and KSPN (ESPN Los Angeles 710 AM) ink a partnership with the University of Southern California (USC), becoming the official broadcast home of USC Athletics including USC Football, USC Men's Basketball and USC Women's Basketball. Beginning this fall, the Sports outlet will provide coverage and expert analysis on ESPN LA 710 AM and the ESPN LA App.

"We are thrilled to partner with USC Athletics and bring game coverage to our passionate audience in Los Angeles on ESPN LA 710 AM and beyond with the opportunity for fans to tune in on the ESPN LA app," said Good Karma Brands VP and ESPN Los Angeles Market Manager Sam Pines. "USC has a rich tradition of excellence in sports, and we are committed to delivering the high-quality coverage for Trojans fans."

"We're excited to collaborate with ESPN LA 710 AM to advance the USC Athletics brand and connect with fans across the Greater Los Angeles media market," added Director of Athletics Jennifer Cohen. "As we move into a new era of Trojan Athletics, identifying partners who can help us provide our student-athletes with the platform to make their mark on collegiate athletics and reach new generations of supporters is critical. From the addition of play-by-play coverage for our women's basketball program and Spanish-language coverage for football, to the reach and brand equity established by ESPN Radio in Los Angeles, we're confident this partnership will help us achieve our goals."

In addition to USC Athletics, ESPN LA 710 AM offers play-by-play coverage and insider access with the Rams, Lakers, Angels and LAFC. Beyond traditional broadcasts, ESPN Los Angeles will integrate USC Athletics coverage across its digital platforms, including live streaming on the ESPN LA App, the ESPN app and on ESPN.com.