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CRS 2025 Research Highlights Country Music Trends


CRS 25
CRS 25

The Country Radio Seminar (CRS) has released its CRS Research Presentation, conducted by NuVoodoo Media and unveiled during CRS 2025. The recorded session, presented on February 20, 2025, along with an extensive slide deck, is now available to industry professionals. Stream the video and download the slides here.

NuVoodoo Media's 2025 study surveyed 1,500 Country music fans across the U.S., offering insights into shifting perceptions, behaviors, and preferences within the genre. The findings indicate that, despite increased competition for audience attention, a majority of respondents believe the overall quality of Country music is improving.

The research also reinforced the ongoing importance of Country radio. It highlighted radio's role in supporting on-air personalities, fostering music discovery, and capitalizing on local opportunities to strengthen connections between listeners and artists. Additionally, industry experts emphasized the significance of live remotes and public appearances in keeping radio relevant and engaged with audiences.

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