Home Login RADIO ONLINE RSS Facebook
Advertisement

Court Hears Broadcasters' Plea Against Outdated FCC Rules


National Association of Broadcasters
National Association of Broadcasters

On Wednesday, the 8th U.S. Circuit Court of Appeals held oral arguments regarding the legal challenge broadcasters have mounted against the Federal Communications Commission's (FCC) 2018 quadrennial review of broadcast ownership regulations. In a blog post, NAB Senior Vice President, Communications Alex Siciliano wrote that broadcasters argue that these longstanding rules severely limit their growth and ability to offer new services in an era dominated by unregulated Big Tech companies.

Originally, Congress mandated the quadrennial review to ensure that the FCC periodically reevaluates its regulations to align with the evolving media landscape and the burgeoning competition broadcasters now face. However, critics, including the broadcasters, claim the FCC has not adequately updated these regulations despite significant industry changes over the last decade.

Broadcasters are particularly concerned about rules that cap the reach of local TV companies at 39% of U.S. households and restrict the number of radio stations a single entity can own in one market. In contrast, tech giants like Amazon, Netflix, YouTube, Spotify, SiriusXM, and Apple face no such limits, allowing them unchecked growth and market dominance.

Advocates for change argue that without a swift overhaul of these rules, local TV and radio stations will continue to lose ground against these tech behemoths, potentially diminishing local journalism and community-specific content that these stations provide.

As the legal proceedings continue, the urgency to modernize these regulations remains critical. Broadcasters stress that these outdated rules not only fail to serve the public's interest but also jeopardize the very survival of local broadcasting stations amidst fierce competition for advertising and broadcast rights from vastly larger tech companies.

Broadcasters maintain that local radio and TV outlets are indispensable for delivering trusted news, emergency information, and local content -- a service that streaming platforms and tech companies cannot replicate. They are urging the FCC to quickly update its ownership restrictions to better reflect today's digital and competitive reality, thereby securing the future of local broadcasting in the digital age.

For more information on this initiative, visit here.

Advertisement

Latest Radio Stories

Magellan AI Adds Broadcast Radio Attribution Tool
Magellan AI
Magellan AI
Magellan AI has launched Broadcast Radio Attribution, a new measurement solution designed to help advertisers evaluate the performance of broadcast radio alongside digital channels within a single platform. The tool enables advertisers to track how radio campaigns contribute to key business outcomes such More

VSiN Expands Sports Betting Shows to Detroit Radio
VSiN
VSiN
VSiN has expanded its sports betting programming into Detroit, adding distribution in one of the nation's top 15 media markets. The network's content is now available on Sports Rap Network WGPR-FM 107.5 HD2 and via streaming at SportsRapNetwork.com. Under the agreement, Sports Rap Network is airing More

Larkin Named President & CEO of RCS Worldwide
Susan Larkin
Susan Larkin
RCS Worldwide has appointed Susan Larkin as President and CEO, positioning the company to expand its role in audio creation tools, media intelligence, music analytics and television operations technology. Larkin most recently served as COO at Audacy. She previously held senior leadership roles at Cox Media More
Advertisement

David Yadgaroff to Retire from Audacy Philadelphia
David Yadgaroff
David Yadgaroff
David Yadgaroff will retire as Senior Vice President and Market Manager of Audacy Philadelphia, concluding a 36-year career with the company, according to an internal note from Audacy Regional President Mark Hannon. Yadgaroff, who began his career in programming and promotions, has led the Philadelphia More

WSSR Chicago Flips to ''Classic Pop'' as The 9-6-7
WSSR-FM Chicago
WSSR-FM Chicago
Connoisseur Media Chicago flips WSSR 96.7 to a new format branded as "The 9-6-7: Chicagoland's Classic Pop," while retaining its WSSR call letters. The new format centers on a high-energy, nostalgia-driven playlist featuring CHR hits from the 1990s and 2000s. The station's music mix includes artists such as More

Gracie Awards Honor Women Across Media Platforms
Gracie Awards
Gracie Awards
The Alliance for Women in Media Foundation (AWMF) has announced the winners of the 51st Annual Gracie Awards, recognizing women across radio, television, streaming, audio and digital media. Among this year's honorees are Abby Phillip, Oprah Winfrey, Monica Lewinsky, Rhea Seehorn, More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement