CMG Expands La Ley's Spanish Language Broadcasts in NC

RADIO ONLINE | Thursday, April 17, 2025 | 4:15pm CT

Curtis Media Group

Curtis Media Group has broadened "La Ley," its Spanish language programming, into the Goldsboro and Kinston markets in North Carolina. Residents of Goldsboro can now tune into La Ley on 105.7 FM and WFMC (730 AM), while Kinston listeners have access to the station on 92.9 FM and WWMC (1010 AM). In addition, the programming is available for streaming via the La Ley NC website and mobile app.

Trip Savery, President and COO of Curtis Media Group, emphasized the expansion's importance, stating, "As local North Carolina broadcasters, we are now able to serve the Hispanic community with greater coverage in eastern North Carolina. We look forward to serving these communities with the same commitment to local news, entertainment, and information we are famous for."

Shirley Davenport, General Manager of La Ley NC, commented about the expansion: "Our listeners are our lifeblood. They are the reason that the La Ley brand exists. That's why my team and I are thrilled by La Ley's expansion to the Goldsboro and the Kinston markets. We look forward to connecting with our Goldsboro and Kinston friends and neighbors, as well as establishing La Ley NC as an active part of both communities."

Highlighting the cultural significance, Jamie Evans, Curtis Media's Market Manager for Goldsboro and Kinston, added, "The Hispanic community has a rich heritage in Goldsboro and Kinston, and I am honored to serve them by offering La Ley's outstanding mix of music, news, and entertainment. By combining La Ley's entertainment value with its commitment to local community involvement, I'm truly excited by the opportunities that lie ahead."