ESPN Los Angeles Ups Tommy Lam to Market Manager

RADIO ONLINE | Tuesday, August 19, 2025 | 1:57pm CT

Tommy Lam

Good Karma Brands promotes Tommy Lam to Market Manager of KSPN (ESPN Los Angeles), effective immediately. He brings more than 20 years of experience in media, brand strategy, and integrated marketing. Lam most recently served as General Sales Manager and Senior Director of Marketing for ESPN Los Angeles, where he drove revenue growth, forged strategic partnerships, and lead multi-platform marketing efforts.

"Tommy's deep roots in the Los Angeles media landscape, combined with his passion for building brands and connecting with the community, make him the ideal leader for ESPN LA," said Sam Pines, Senior Vice President of Good Karma Brands and former market manager of ESPN LA. "He has excelled at leading teammates across sales, marketing, and support, serving as a strong conduit between those areas and the content team. His proven track record of innovation and results will continue to elevate the brand's reach and impact with fans and partners."

"I am honored to take on this role and continue building on ESPN LA's momentum," Lam added. "Los Angeles is one of the most dynamic sports markets in the world, and I'm excited to work with our talent team to deliver outstanding experiences for our fans, partners, and teammates."