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John Murphy Named VP at Crossover Media Group


John Murphy
John Murphy

Crossover Media Group has appointed John Murphy as Vice President of Strategic Partnerships, adding a veteran media executive with more than two decades of experience in podcasting, digital audio and broadcast, along with over 30 years in advertising.

In the newly created role, Murphy will focus on developing new content opportunities and expanding the company's client portfolio across podcasting, satellite audio and video platforms. The appointment also reunites Murphy with members of the Crossover team, with whom he has previously worked as both a partner and client.

Crossover Media Group Managing Member Sue Freund said Murphy's industry relationships and track record in building sales organizations and monetizing premium content make him a strong addition as the company looks to grow its partnerships with clients, agencies and content providers.

Murphy said he was drawn to the company's reputation for delivering results-driven solutions for creators and advertisers, adding that he sees opportunities to drive growth and scale the business through strategic partnerships.

Most recently, Murphy served as Senior Vice President of Content Monetization at Veritone, where he developed revenue models across spoken-word audio and digital media, including content licensing and distribution partnerships. He previously was President of Cadence13, where he led strategy, operations and revenue, and earlier served as President of WYD Media Ad Sales.

His career also includes executive roles at Dial Global, Premiere Radio Networks, eYada.com, SFX Radio Network and Westwood One. Murphy began his career in advertising, including work as a national broadcast buyer for Lintas. He holds a Bachelor of Science in Marketing from King's College.

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