Cox Media Group Names Bortnick VP of Local Revenue

RADIO ONLINE | Tuesday, June 30, 2026 | 3:12pm CT

Danny Bortnick

Cox Media Group (CMG) has appointed Danny Bortnick as Vice President, Local Revenue and Client Growth for its radio division, a newly created leadership role focused on strengthening client partnerships and driving local revenue growth. He joins the company on July 13.

Bortnick will partner with CMG Radio market leaders and sales managers to grow local revenue while working with cross-functional teams to align client engagement and revenue strategies. His responsibilities also include enhancing CMG Radio's client-first sales organization, advancing sales enablement initiatives, and ensuring consistent execution across the company's markets.

"Daniel is a results-driven revenue leader with a strong track record of building high-performing teams and driving revenue growth across multiple platforms," said Rob Babin, President of CMG Radio. "His ability to connect strategy to execution and foster trusted partnerships with clients makes him the right leader to help take CMG Radio's local revenue performance to the next level."

Bortnick brings more than 20 years of sales leadership experience with major media companies, including iHeartMedia and CBS Radio. Most recently, he served as Director of Sales for Hubbard Radio and 2060 Digital in West Palm Beach, where he oversaw revenue strategy across multiple stations while rebuilding the sales team and implementing new tools to modernize the company's local market approach.

"I'm honored to join the CMG family under Rob Babin's leadership, and I'm excited to help accelerate local revenue growth across the organization," Bortnick said. "Local media plays an essential role in every marketer's strategy, and CMG Radio's brands deliver measurable impact for our clients. I look forward to partnering with our talented teams across the country to continue building lasting client relationships, driving innovation, and delivering exceptional results."