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BFA Raises Over $250,000 at Celebrity Golf Tournament
The Broadcasters Foundation of America (BFA) raised $250,000 to help broadcasters in need during its Celebrity Golf Tournament on Monday at the Westchester Country Club in Rye, NY. The annual event is one of the Broadcasters Foundation's biggest fundraisers, with 100 percent of the proceeds going to More

Radio Drives Tune-In for TV, Delivers Younger Viewers
Westwood One
Westwood One
Westwood One is sharing the results from a major cable network's advertising campaign that used broadcast radio to help launch the returning season of a scripted drama series. The media plan also included paid TV and promos running on their network and co-owned networks. Westwood One retained Nielsen to More

Radio's Role to Inform Public Amplified During Disasters
As hurricanes Florence and Helene are looming -- radio has an important role in informing the public during emergencies and potential natural disasters. Radio outlets in the Carolinas and Virginia are preparing for potential hits by Florence and are fueling generators, making checklists and emergency plans, More

Radio Listeners Preferred Classic Hits During Summer 2018
Listening
Listening
Americans favor a particular radio format every summer, and Nielsen reports that in Summer, 2018, the Classic Hits format saw the largest boost in audience during the warm weather months compared with the start of the year. The format achieved the same feat-winning the annual "format of the summer" race -- More

Nielsen Millennials Report Details Radio News Consumption
Nielsen
Nielsen
The second volume of Nielsen's Millennials on Millennials report is out with an in-depth look at topics of interest for the second largest generation group in the U.S. and a major player in the marketing world. The report, constructed by Nielsen's own Millennial associates, uses Nielsen data sets to provide More

Curran Pens Open Letter to the U.S. Radio Industry
Andrew Curran
Andrew Curran
With more news about Spotify surpassing Pandora in the headlines, DMR/Interactive President/COO Andrew Curran (pictured) has written an open letter to the radio industry that provides some additional perspectives. Most notably, as the chart below from Statista points out, both streaming platforms continue to More

Future Vision Entertainment Buys Two FM Translators for $3.5M
Windy City Broadcasting has sold two translators to Future Vision Entertainment, an urban format broadcaster based in Chicago, in a $3.5 million deal. The co-channel translators, W236CG and W236CF, are located atop Willis Tower and in the Elmwood Park neighborhood to support the Future Vision More

Nielsen Handicaps The 2018 Radio Format of the Summer
Radio Listening
Radio Listening
American radio listening habits shift every year during summer says Nielsen. In recent memory, this has meant that Classic Rock and Classic Hits see their audience levels rise. As the "format of the summer" race is on, Nielsen's July PPM results show Pop CHR, Country, AC and Urban are the top formats in July More

Veritone One to Acquire Performance Bridge Media for $6M
Veritone One
Veritone One
Veritone One, a unit of Veritone, has acquired Performance Bridge Media, a long-standing podcast agency, for $6 million. The acquisition will make Veritone One one of the largest entities to offer podcast and radio solutions, helping clients efficiently acquire new business at scale while building their More

Nielsen Launches Local Media Impact Solution
Nielsen has launched Local Nielsen Media Impact, a solution that makes local media planning and cross-channel optimization streamlined and efficient across local TV and Radio. Nielsen Media Impact is a powerful planning system that allows users to understand cross-media reach, frequency, and duplication on a More

Nielsen Issues Podcast Insights Q3 2018 Report
Nielsen
Nielsen
Nielsen has released its third quarter 2018 report, a "Marketer's Guide to Podcasting." This report offers insights regarding listening trends, while examining the correlation between podcast tune-in and category ad spend by focusing on the spending habits of podcast audiences. Podcasting continues to grow More

Radio Formats Line Up for Annual Summertime Bump
Nielsen
Nielsen
The release of Nielsen's June PPM results shows how audiences are shifting their radio listening behavior now that summer is in full swing. The ratings firm says seasonality plays a large role in how Americans use radio, and format preferences always shift during the warmest months of every summer. A number More

NYMRAD Publishes its Q2 2018 State of the Market Report
New York Market Radio Association (NYMRAD) has released its second quarter 2018 State of the New York Market Report. The analysis of the New York marketplace is designed to help advertisers understand radio's impact on consumers and its role in the local advertising landscape. The report assesses the New More

Adams Radio Group Inks Five-Year Agreement with Nielsen
Adams Radio Group has inks a new five-year agreement with Nielsen Audio to provide ratings for its clusters in Fort Wayne IN, Las Cruces NM, Salisbury-Ocean City MD and Tallahassee FL. Adams was previously utilizing Nielsen ratings in Fort Wayne and Salisbury-Ocean City and Eastlan Ratings in Las Cruces and More

Blacks, Hispanics Make Up One Third of Listeners
Nielsen
Nielsen
Nielsen's newly released "Audio Today" report focuses specifically on Black and Hispanic consumers, which make up a third of American radio listeners. The report profiles those audiences, their listening preferences, technology trends and the unique value they offer advertisers. It finds that not only is More

Nielsen Settles Suit Against Bubba ''The Love Sponge''
Bubba ''The Love Sponge'' Clem
Bubba ''The Love Sponge'' Clem
Nielsen has settled with Bubba "The Love Sponge" Clem in its ratings tampering case. Filed almost three years ago in October, 2015, Nielsen alleged that Clem paid several PPM panelists and diarykeepers ratings-tampering scheme to boost listening to his Tampa-based morning show. The suit stated that on July More

Nielsen Study Finds AM/FM Radio Makes Your TV Better
Nielsen
Nielsen
In a first-ever Nielsen cross-media study using PPM data to measure TV and AM/FM radio audiences (commissioned by Westwood One) found that radio can make TV better. The study revealed that AM/FM radio reaches 90% of light TV viewers. These viewers represent a large portion of TV's audience but comprise only More

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