Entercom/New Orleans Launches ''3WL 1350AM''

RADIO ONLINE | Monday, October 14, 2013 | 2:40pm CT

Entercom/New Orleans launches "3WL 1350," an extension of the Gulf South powerhouse WWL-AM & FM. The new offering, under WWL OM/Program Director Diane Newman, plans to build on the success of the legendary New Orleans station by offering a branch focused on the passions of New Orleans. 3WL 1350 went live, today at 6am.

"3WL 1350 celebrates the three greatest passions of New Orleanians: sports, food and fun! Think of 3WL as a radio station as tasty as gumbo, as fun as Mardi Gras and as passionate as Saints fans on Sundays," VP/GM Chris Claus. "In the three weeks since we announced 3WL, the response has been overwhelming. 3WL is perfectly set up to succeed and deliver real results for our advertisers."

Newman added, "Today is the culmination of a lot of hard work and planning. Our lineup from top to bottom is as good as any in the country. With sports in the morning, food at lunch, and a larger-than-life personality, Spud McConnell, in the afternoon, 3WL launches with tremendous strength, proven talent, and unquestioned passion."

3WL's lineup features mornings with T-Bob Hebert and Kristian Garic (6-9am), "The Power of NBC Sports with Erick Kuselias" (9am-noon), "The Food Show" with Tom Fitzmorris Now in its 25th year (noon-3pm) and "The Lighter Side of The Spud Show" with John Spud McConnell (3-6pm). NBC Sports Radio will be the backdrop when 3WL is not live and local from 6pm-6am.