iHeartMedia Restructures NPP with Chase, Maynard

iHeartMedia taps VP/Strategic Services/Marketing Marc Chase (far left) to head up its the Brand Management Team in the company's National Programming Platforms division. Also, Senior VP/Programming Maynard will now oversee the Programming Strategic Review Team. The moves follow Greg Strassell's exit from iHeartMedia as Senior VP/Strategic Services.

Chase will review all facets of iHeartMedia's Brand Management team in an effort to ensure that its stations include high level format-specific expertise. Maynard will work with iHM's Executive VP/Programmers, Senior VP/Programmers and the brand management team to collaborate on stations' action plans and monitor their sound.

Also, in an effort to streamline communication with stations, EVP/P and SVP/P posts will be integrated into the National Programming Platforms, placing more control in the hands of markets.

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iHeartMedia Restructures NPP with Chase, Maynard

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iHeartMedia Restructures NPP with Chase, Maynard

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Copyright © 1989-2025 RADIO ONLINE ®

Copyright © 1989-2025 RADIO ONLINE ^®