Alpha Media/Louisville Names Bearance as Market Manager

Steve Bearance
Steve Bearance

Alpha Media/Louisville names Steve Bearance as Senior VP and Market Manager. He previously served in similar duties for Cumulus Media/Buffalo. Prior to his role in Buffalo, Bearance was Vice President/Market Manager for Cumulus' four-station cluster in Lexington, KY. Before that, he was the group's General Sales Manager.

Alpha Media Executive VP/Eastern Region Bill McElveen commented, "We are delighted to welcome Steve to the Alpha family. He's a bright, committed local broadcaster and we know he's going to bring new energy and creativity to our great Louisville stations."

"I couldn't be more excited for the opportunity to join the leadership team at Alpha Media and look forward to getting my family back to the great state of Kentucky. I want to specifically thank Bob Proffitt and Bill McElveen for giving me this opportunity to continue my personal and professional growth," added Bearance.

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