AdLarge Assumes Ad Sales for Crystal Media Network
RADIO ONLINE | Tuesday, September 17, 2024 |
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 AdLarge |
AdLarge will take over all advertising sales for the Crystal Media Networks portfolio for the 2025 upfront and broadcast year, effective immediately. Additionally, Crystal Media Networks will rebrand as Portfolio Media in 2025. This partnership provides targeted reach at scale for client advertisers.
Crystal Media Networks CEO Nick Krawczyk said, "We are excited to work with AdLarge. In my discussions with Cathy, it became clear that AdLarge's vision, work ethic, and approach to client relationships align closely with ours at Crystal. Their stellar reputation and talented team of sales experts position advertisers for a successful 2025."
"We are thrilled to represent Crystal Media Networks," added AdLarge CEO & Founder Cathy Csukas. "Nick and his talented team have built an extraordinary company. Their market strength has led the audio industry for years and will be an incredible complement to the power of the AdLarge portfolio. The AdLarge sales team, led by Robin Sloan, is poised to provide exceptional service starting with the 2025 upfront."