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August 2022 PPM

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August 2022 Trends

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Cumulus Media Introduces All-New ''Hello Ross'' Podcast

''Hello Ross''

Cumulus Media launches "Hello Ross," an all-new, original podcast on the Cumulus Podcast Network. For more than two decades, Mathews has interviewed the world's biggest celebrities on television and red carpets, and now he's bringing those skills to his new podcast. The inaugural episode features an in-depth More

''Afford Anything'' Joins the Cumulus Podcast Network

Afford Anything

Cumulus Media announces that the podcast "Afford Anything" has joined the Cumulus Podcast Network. Creator and host Paula Pant helps listeners make smarter decisions about money, time and life to align daily behaviors and habits with lifestyle goals. In the podcast, Pant also talks with guests about More

Report: Seven New Findings About The Podcast Audience

Cumulus Media

While AM/FM radio dominates the audio landscape with mass reach and significant time spent, podcasts and smart speakers are fast growing platforms representing engaging environments for brands. The recently released Cumulus Media 2022 Audioscape examines the latest podcast consumer and smart speaker trends More

Cumulus Takes Home Multiple KC Media Mix Award Wins

Morning Host Kelly Urich, Morning Host Mackenzie Justice and OM/PD Jim Fox

Cumulus Media's Classic Hits KCMO-FM/Kansas City was named Station of the Year at the annual KC Media Mix Awards on Thursday, September 22. Also honored was KCMO morning host Kelly Urich, who received the KC Media Mix Award for Personality of the Year, and Cumulus Kansas City's More

Triton Digital Releases August 2022 U.S. Podcast Report

Triton Digital

Triton Digital has released its August, 2022 reporting period (August 1-28), U.S. Podcast Report. For the period, Stitcher Media remained in the #1 spot on the Top Sales Networks Report for the month of August with 60.4 million Average Weekly Downloads and 15.3 million Average Weekly More

Cumulus Media, YAP Media Form Partnership for Podcasts

Cumulus Media and YAP Media

Cumulus Media inks a partnership with YAP Media to monetize, market and distribute all their existing and forthcoming podcasts. Joining the Cumulus Podcast Network is YAP Media's flagship podcast "Young and Profiting," hosted by YAP Media founder and CEO Hala Taha. The podcast helps listeners improve their More

WTOP/D.C. Number One Billing Radio Station in 2021

BIA Advisory Services

In a streak lasting since 2014, Hubbard Radio's WTOP-FM in Washington, DC was once again the top billing radio station in 2021. BIA estimates that WTOP-FM pulled $70 million in revenues in 2021, up 12.9% from $62 million in 2020. This surpasses the overall growth rate of 10.3% that BIA forecasts for More

Kristy Beebe Area President for iHM/Kentucky-Carolina Area

Kristy Beebe

iHeartMedia appoints Kristy Beebe as Area President for the newly formed Kentucky-Carolina Area, encompassing more than 47 stations, including Louisville, Lexington and Somerset, KY along with Columbia, Charleston, Myrtle Beach and Florence, SC. Beebe joins from the company's Indianapolis cluster where she More

Cumulus/Syracuse Elevates Roberts, DeTomaso and Dixon

Rick Roberts

Cumulus Media elevates three members of its staff in Syracuse. CHR WNTQ (93Q) promotes Assistant PD, Music Director and afternoon host Rick Roberts (pictured) to Program Director and Digital Content Producer. He'll continue to host afternoons from 3-7pm and replaces OM/PD Tom Mitchell who recently exited. More

Cumulus 2022 Audioscape Details Smart Speakers Findings

Cumulus Media

The recently released Cumulus Media 2022 Audioscape examines podcast consumer and smart speaker trends using data from Edison Research's "Share of Ear" Report from Q2 2022. This week's Cumulus Media | Westwood One Audio Active Group blog focuses on smart speakers finding ownership rates are More

Spotify Edges Past SXM Media as Top Podcast Network

Edison Research

Edison Research has announced the Top Podcast Networks in the U.S. for Q2 2022, and Spotify, SXM Media and iHeartRadio take the top three spots, respectively. Spotify's weekly reach outstripped the leader from the Q1 estimate, SXM Media, by a tiny margin. The list ranks the most listened-to podcast networks More

Study: All Podcast Ad Formats Are Extraordinarily Effective

Cumulus Media

So which podcast ads work best? Live reads, talent pre-recorded ads or pre-produced programmatic executions? A new study from Tom Webster and Bryan Barletta of Sounds Profitable called "After These Messages" looks at these ad formats and answers the question. This week's Cumulus Media | Westwood One Audio More

Podcast Movement Apologizes to Cumulus' Ben Shapiro

Ben Shapiro

After conservative host Ben Shapiro attended Podcast Movement, an annual conference for podcasters and other content creators last week week in Dallas, the conference issued an apology for his unannounced 15-minute appearance. He had visited the conference's expo center, where "The Daily Wire," a More

Cumulus Promotes James Kurdziel to VP of Classic Rock

James Kurdziel

Cumulus Media promotes James Kurdziel to Vice President of Classic Rock. He'll continue in his role as Program Director for Classic Rock KQRS-FM in Minneapolis. Kurdziel succeeds Wade Linder, who will continue to serve as Program Director for Classic Hits WLS-FM in Chicago. Linder will also handle Special More

Cumulus Withdraws Support for Podcast Movement Over Shapiro

Ben Shapiro

Conservative host Ben Shapiro attended Podcast Movement, an annual conference for podcasters and other content creators last week week in Dallas. He visited the conference's expo center, where "The Daily Wire," a conservative news site he co-founded had a booth taking a few photos before leaving. The next More

Study: Local Radio Performs for Political Candidates

Cumulus Media

The Cumulus Media | Westwood One Audio Active Group (AAG) has released new analysis of two non-traditional creative approaches to political ads. The results showed that utilizing candidate-voiced ads in political campaigns and customizing political copy with station-specific verbiage that seeks input from More

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