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October 2019 PPM

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October 2019 (Aug-Oct) Trends

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Habrowski Named 2019 MIW-Nielsen Music Programming Mentee

Amanda ''Ice'' Habrowski

Alpha Media/Portland, OR, has announced that The Mentoring & Inspiring Women in Radio (MIW) Group and Nielsen Music have name Amanda "Ice" Habrowski the 2019 MIW Group-Nielsen Music Programming Mentee. A 15-year veteran of radio, "Ice" is the Assistant Program Director, Music Director and midday host for More

Report: Boomers Have the Cash, Radio Has the Boomers

Westwood One

While many advertisers insist on focusing their energies on Millennials, Boomers account for 54% of all disposable income, making them an important demographic brands can't afford to ignore. According to a report from Westwood One, using AM/FM radio, can reach and influence this desirable consumer group, More

Coleman Insights to Present Contemporary Music Superstudy 2

Coleman Insights

Coleman Insights will present the findings of its second "Contemporary Music SuperStudy" at Worldwide Radio Summit 2020. The research project examines the current appetite for contemporary music among one thousand 12- to 54-year-olds across the U.S. and Canada. The study will utilize More

Advertising Creative Most Important Factor to Drive Sales

RAB

Advertising creative is the most important factor in driving sales according to a Nielsen Catalina Solutions study reports the RAB. And the trade group says multiple studies have revealed that when radio creative is engaging it is eight times more effective than when it's not engaging. Recently, RAB More

Jacobs Media's Techsurvey 2020 Launches in January

Jacobs Media announced today that registration is open for commercial radio stations to participate in Techsurvey 2020. The previous survey launched early in 2019 broke ground once again in the annual series that began in 2005. Overall, more than 500 radio stations across North America, representing a More

Nielsen Inks PMM for Podcast Listener Buying Power Service

Nielsen

Nielsen has announced that Podcast Media Marketing (PMM) has subscribed to its Podcast Listener Buying Power Service. Nielsen says PMM is the sales and sponsorship team for many top podcasts in the industry. The Nielsen service, launched in August and allows clients to profile shows More

NABLF Announces 2020 Broadcast Leadership Training Class

The NAB Leadership Foundation (NABLF) announced today the class of the 20th annual Broadcast Leadership Training (BLT) program. Started in 2000, the BLT program is the foremost executive training program to help develop diverse leaders in the broadcast industry. Participants are More

Radio Reaches More Blacks and Hispanics Than Any Platform

Nielsen

To coincide with Hispanic Heritage Month, Nielsen's newly released October 2019 Audio Today Report reveals that radio reaches more Black and Hispanic consumers each week than any other platform measured by the ratings firm. Ninety-two percent (92%) of Blacks 18+ listen weekly, along More

Audioboom Signs with Nielsen's Podcast Listener Buying Power

Nielsen

Audioboom has subscribed to Nielsen's Podcast Listener Buying Power Service from Nielsen Scarborough. The service, launched last month, allows clients to profile shows using program titles collected from Nielsen subscribers in order to connect specific types of listeners with More

CRB Announces Fifth Installment of CRS360 Webinar Series

CRS 360

Country Radio Broadcasters (CRB) will present the latest installment of its CRS360 webinar series on Tuesday, September 24 at 1pm (CT), with an episode titled, "Continuous Diary Market Measurement: An Update." Nielsen's plan to implement More

Triton Digital Appoints Daryl Battaglia as Senior VP

Daryl Battaglia

Triton Digital appoints Daryl Battaglia as Senior Vice President/Market Development & Strategy, Audience Research. He joins the company following a 22-year career at Nielsen where he held various positions including leading strategy and product development for their Media Analytics business. His More

Study: Smart Speakers in the Majority of U.S. Households

NuVoodoo Media Services

NuVoodoo Media Services' "Ratings Prospects Study 14" revealed the continued growth of Smart Speaker penetration in homes across the U.S. 51% of NuVoodoo's sample of over 3,000 persons 14-54 across all PPM markets report at least one Smart Speaker in their lives. That reflects an 8% More

BFA 2019 Celebrity Golf Tournament Raises Over $250,000

BFA 2019 Celebrity Golf Tournament

The Broadcasters Foundation of America raised over $250,000 on Monday to help broadcasters in need during its 2019 Celebrity Golf Tournament at the Quaker Ridge Golf Club in Scarsdale, NY. More than 175 broadcasters and celebrities turned out to help support broadcasters who have experienced terrible loss More

Continuous Diary Measurement Launches in 46 Nielsen Markets

Nielsen has launched Continuous Diary Measurement (CDM) with the first data delivery in five of the 46 markets converting to monthly reports effective with the July 2019 survey. Continuous Diary Measurement positions radio on a level playing field with other media such as digital More

Nielsen, Backyard Broadcasting Announce Multi-Year Deal

Nielsen Audio

Nielsen and Backyard Broadcasting have reached a multi-year agreement for Nielsen Audio measurement. This agreement encompasses all of Nielsen's local syndicated products and services available to mid-market radio broadcasters. The announcement comes on the heels of renewals with Max More

Third Annual Mentoring Program for Women in Radio

The Mentoring & Inspiring Women in Radio (MIW) Group, a volunteer organization dedicated to the advancement of female leadership in radio, and Nielsen Music are now accepting applications for the 3rd Annual MIW-Nielsen Music Mentoring Program. The program is a collaborative effort that creates greater More

Nielsen Inks West Virginia Radio for Ratings Measurement

Nielsen

Nielsen and West Virginia Radio Corporation have reached an agreement for Nielsen Audio measurement in Charleston, WW. The company is returning to Nielsen's roster of clients after a brief hiatus. West Virginia Radio Corporation is a West Virginia-owned and operated broadcast company More

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Copyright © 1989-2019 RADIO ONLINE ®

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