Nielsen Ratings

September 2020 PPM

Nielsen Ratings

August 2020 Trends

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iHeartMedia Launches iHeartSports Network

iHeartMedia has announced the launch of the iHeartSports Network (IHSN), servicing more than 500 broadcast stations and their digital streams throughout the country, across multiple formats beginning today (9/28). The new network, with a monthly reach of 75 million listeners, will feature some of the More

Case Studies Show Radio Ad Campaigns Drive TV Viewership

Westwood One

Westwood One's Insights team looks at multiple Nielsen case studies on its blog this week showing AM/FM radio ad campaigns lift TV viewership. The studies compared those who had been exposed to AM/FM radio ads for TV tune-in with people who had not heard the ads. The difference in TV audiences between those More

Entercom Celebrates 100 Years of KNX 1070 News Radio

KNX-AM

Entercom is celebrating 100 years of KNX-AM (KNX 1070 News Radio)/Los Angeles, Southern California's only 24-hour news and traffic station. Beginning September 8, the station will air "KNX: a Century of Covering Southern California," a history-rich, eight-part on-air series to commemorate its centennial More

54th CMA Broadcast Awards Nominees Announced

CMA Broadcast Awards

Nominees for the CMA Broadcast Awards are out in the field of Country Radio. The categories are established by market size based on population as ranked by Nielsen. Up for National Personality of the Year are Kix Brooks, Cody Alan, Lou Helton, Charlie Monk and Blair Garner. Nominees for Major Market Radio More

NRRC: Network/National Sales Based on Fall 2019 Survey

NRRC

The Network Radio Research Council (NRRC) is recommending that all network/national buying and selling be based on the Fall, 2019 national survey, which is the latest data available prior to the COVID-19 pandemic. The NRRC's recommendation follows a statement from Nielsen that future More

NABLF Service to America Awards to Air on 500+ Stations

More than 500 television and radio stations nationwide will broadcast the National Association of Broadcasters Leadership Foundation's 2020 Celebration of Service to America Awards, first airing August 22 at 7:00 p.m. EST. The televised one-hour program honors local radio and More

Broadcasters Switch to Eastlan in Johnson City, Billings

Eastln Ratings

Eastlan's move to continuous measurement has yielded two more new markets: Johnson City-Kingsport-Bristol TN-VA and Billings MT. Desert Mountain Broadcasting is the first to switch to Eastlan in Billings. Eastlan's first releases in their continuous markets will be delivered on More

NuVoodoo Introduces NuVoodoo Consumer Insights

NuVoodoo Media Services has launched NuVoodoo Consumer Insights, a sales-driven research product where the research operations team collects local samples quickly in markets of all sizes to help get meetings and close deals with prospective advertisers. NuVoodoo Consumer More

Audio is a Co-Worker Remote Employees Can Rely On

Nielsen

Radio is such a ubiquitous commute companion that when many Americans were asked to work from home earlier this year due to COVID-19, the industry wondered how Americans would listen. But in fact, radio has become the perfect co-worker and best daytime companion for many remote More

Adding Spanish AM/FM Radio Generates Significant Impact

Westwood One

Westwood One's Insights team looks to answer the question, "Can a general market buy with only English language stations do an effective job of reaching Hispanics and Spanish speakers?" using an analysis by Oliver Marquis, VP Media Analytics at Nielsen. As Hispanics will represent two-thirds of American More

Nielsen Inks Veritone One For Podcast Buying Power Service

Nielsen

Nielsen has announced that Veritone One, a full-service performance-based audio advertising and media agency, is now a subscriber to Nielsen's Podcast Buying Power service. As a new subscriber, Veritone One will have access to podcast insights spanning 18 genres and over 150 More

Nielsen Delists WFFY-FM/Fort Myers From June Results

Nielsen

Nielsen has re-issued the June 2020 (a three-month average from April-June) ratings results for Fort Myers-Naples, FL. The move comes after it delisted a station from the report released on July 21. The ratings firm discovered that a household of a station staff member of Sun More

WKVB-FM/Worcester MA Expands to the Boston Market

GeoBroadcast Solutions

Educational Media Foundation's WKVB-FM (107.3) in Worcester, MA has expanded its signal and audience to reach the Boston-market through a diplexing arrangement with WXLO-FM's existing MaxxCasting system from GeoBroadcast Solutions. Operating as part of the K-LOVE network of Contemporary Christian stations, More

Tom Kent Pens Open Letter to the Radio Industry

Tom Kent

Earlier this week, a column from respected programmer and McVay Media President and CEO Mike McVay entitled, "It's Time For a Softer, Gentler Touch On The Air," was published. It detailed how air personalities should look for positive news, rather than focus on the doom and gloom news of the day. In response More

Nielsen to Discontinue Measurment in Nine Radio Markets

Nielsen

Nielsen Audio plans to discontinue measurement of nine small radio markets after reviewing the economic viability of doing business in all of its current markets. These include Battle Creek MI, Bend OR, Billings MT, Grand Junction CO, New Bedford-Fall River MA, Texarkana TX-AR, More

Nielsen Managing Director Brad Kelly Inks Open Letter

Brad Kelly

Nielsen Managing Director Brad Kelly has written the following letter to the Advertising Community: The pull that Social Media exerts on today's world is unquestionable. It helps us stay connected, keep informed, and is generally a source for light entertainment. But we now know there's a dark side which More

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