ESPN Deportes Radio Expands to Bay Area on KTRB
| RADIO ONLINE | Wednesday, June 22, 2011 | 2:13pm CT |
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ESPN Deportes Radio, a Spanish-language sports radio network, will launch on KTRB-AM (860) in San Francisco. Under the operation of Deportes Media, the station will go live on Friday, June 24. KTRB holds one of the strongest signals in the Bay Area covering San Francisco, Oakland, San Jose as well as Sacramento, Stockton and Modesto.
"The Hispanic sports fans in San Francisco are passionate about sports and we are excited to bring them the best of sports radio," said ESPN Deportes Radio Senior Director/GM Oscar Ramos. "We are proud to extend ESPN Deportes Radio to the Spanish-speaking sports fans in the Bay Area. This is a great accomplishment for our network and our brand as we continue to successfully expand our national presence in the U.S. market."
"At KTRB 860 AM, we are very excited to bring the first Spanish-language sports radio network to the Bay Area," said ESPN Deportes Radio/Bay Area GM Michael Sher. "This launch offers our local community across all the Bay Area the latest in sports news and information, and provides advertisers and marketers a unique opportunity to reach local Hispanics sports fans."
