Dave Boretti Joins AdLarge Media as VP of Midwest Sales

RADIO ONLINE | Friday, November 15, 2019

Dave Boretti

AdLarge Media hires 30-year media sales veteran Dave Boretti as Vice President of Midwest Sales. He comes to AdLarge from Podcast One where he was Director of Midwest Sales. Boretti began his career as a media buyer at what is now OMD, Chicago and moved into ad sales at A&E and Rolling Stone magazine before landing in audio. He has held sales executive positions at Premiere Radio Networks, Westwood One, MJI Broadcasting, Univision and Spanish Broadcasting System.

"I've had conversations with Don for a few years about moving to AdLarge and this came together at the perfect time," noted Boretti. "AdLarge is an exciting company with leadership that consistently is ahead of emerging trends in audio. I look forward to marshalling their assets to help AdLarge's advertisers achieve their goals."

"Dave has knowledge and experience across all of the audio touchpoints that AdLarge excels in representing -- podcasting, streaming, and broadcast," added AdLarge Chief Revenue Officer Don Wachsmith. "His insights and perspective will benefit existing and potential clients, and help them achieve their goals. I couldn't be more thrilled to add such a terrific person to our already robust sales team."