Advertisement |
Red Apple Media Invests in ''Save AM Radio'' Campaign
RADIO ONLINE | Friday, September 20, 2024 |
Red Apple Media and WABC-AM/New York owner John Catsimatidis (pictured) has taken a leading role in the Save AM Radio campaign, responding to car manufacturers' plans to phase out AM Radio from electric vehicles. Along with airing promos on WABC, Catsimatidis has funded multiple ads in the New York Post and other media to amplify the message.
A well-known figure in Washington DC, Catsimatidis has used his political connections to highlight AM radio's critical role in delivering emergency information. "Americans need to understand that removing AM radio from cars puts lives at risk," stated Catsimatidis. "The fact that this issue has bipartisan support reflects the vital role radio plays in emergencies. When all else fails, AM radio still delivers life-saving information."
He further emphasized the importance of AM radio by recalling the 9/11 attacks and past blackouts: During those times, when landlines and cell service were unreliable, New Yorkers and the country turned to their radios for real-time updates."
Catsimatidis also pointed out the relevance of AM radio in national security. "Space Force was created to protect our satellites, but if they're ever compromised, AM radio be our only lifeline."
The most recent New York Post ad ran on Friday, September 20.
Advertisement |
Latest Radio Stories
FCC Seeks to Modernize Broadcast Station Regulations |
iHM Adopts Unified ID 2.0 to Enhance Audio Advertising |
Lemonada Media Partners with Gretchen Rubin Media |
Advertisement |
KRCC Station Manager Jeff Bieri to Retire After 35 Years |
Support for AM Radio in Cars Continues to Grow |
iHeartRadio and Empire State Building to Host Meghan Trainor |