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Knowa De Baraso Launches Debut Podcast with iHeartMedia


Now You Know with Knowa De Baraso
Now You Know with Knowa De Baraso

iHeartMedia and Reasoned Choice Media have announced the debut of Now You Know with Knowa De Baraso, a new podcast hosted by 13-year-old political commentator Knowa De Baraso, whose insightful takes on the 2024 presidential election captured national attention. The first episode will drop Wednesday, July 30, on the iHeartRadio app and across all major podcast platforms.

De Baraso first made headlines after a viral moment at the 2024 Democratic National Convention, where a sharp exchange with a Fortune 500 CEO propelled him into the national spotlight. Since then, his candid commentary and fearless interviews have earned him appearances on major media outlets and talk shows.

"I'm excited to launch Now You Know in partnership with iHeartPodcasts and Reasoned Choice Media," said De Baraso. "This show is where culture, politics, and real conversations meet, and I'm excited to use my voice in a way that's honest, elevated, and unapologetically me. You know my name - now let's talk about what really matters."

The weekly podcast will cover key issues such as the minimum wage, universal income, voting rights, and climate change. Each episode will feature guests from the worlds of politics, activism, and academia. The premiere episode includes a conversation with Mia Thornton and Incognito on school vouchers, entrepreneurship, and De Baraso's early activism.

Angela Rye, head of Reasoned Choice Media, praised the young host: "Knowa is a breath of fresh air that's critically needed in today's toxic political environment. We're excited to partner with Knowa in ushering in a new era in how young and old alike talk about the issues that impact us all."

Now You Know with Knowa De Baraso is part of iHeartMedia's Reasoned Choice Media network.

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