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NAB Show New York to Feature 250 Media Tech Companies
| RADIO ONLINE | Sunday, October 18, 2026 | 10:39pm CT |
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NAB Show New York 2026 will bring approximately 250 companies to the Javits Center on October 21-22, showcasing technologies spanning broadcast production, streaming, artificial intelligence, cloud infrastructure and media business operations.
The National Association of Broadcasters (NAB) said at least 37 companies will exhibit at the event for the first time, while approximately 23% of participating companies are based outside the United States. The show will also offer roughly 64 hours of educational programming addressing industry investment, consolidation, sports media economics, creator-led businesses and practical AI applications.
"The show floor is a real-time look at where media organizations are investing and where technology is heading," said Karen Chupka, NAB Executive Vice President of Global Connections and Events. "The lines between production, IT, streaming, cloud and AI continue to blur."
Production remains the largest technology category, representing approximately 42% of exhibitors. Infrastructure, IT networking and security solutions account for about 33%, while asset management, automation, playout and media supply chain technologies are also widely represented.
For radio broadcasters, participating suppliers include GatesAir, Telos Alliance, WideOrbit, RCS, Wheatstone, Broadcast Electronics, ENCO, Comrex and Heartland Video Systems. Their offerings span transmission, studio automation, audio processing, monitoring and integrated broadcast workflows.
Major exhibitors serving the broader media industry include Sony Electronics, Blackmagic Design, Canon, Grass Valley, Ross Video, Evertz, Lawo, Riedel Communications and B&H.
Streaming and cloud technologies will also have a substantial presence. NAB said at least 66 companies are associated with streaming solutions, 51 offer cloud computing and storage technologies, and 42 provide remote production capabilities. Participating companies include Amazon Web Services, Ateme, Haivision, MediaKind and Telestream.
Artificial intelligence continues to gain prominence, with at least 33 exhibitors identifying AI and machine learning among their product categories. Applications include content discovery, transcription, production, analytics, automation and workflow management.
Live sports production will be another focus, with companies demonstrating technologies for replay, graphics, communications, remote production and content distribution.
NAB expects buyers to represent approximately 80% of attendees, including more than 3,300 executive buyers. According to the organization, 35% of attendees have final purchasing authority, 26% specify suppliers and 48% make purchasing recommendations.
Corporate and brand studios represent the largest anticipated buyer segment at 29%, followed by film and television professionals at 18%, content creators at 17% and broadcasters at 15%. NAB also expects 64% of buyers to be first-time attendees.
The educational program will examine how broadcasters and other media organizations are adapting to changing audience expectations, new revenue opportunities and increasingly interconnected production and distribution technologies.
Registration for NAB Show New York 2026 is open, with the two-day event scheduled for October 21-22 at the Javits Center in New York City.
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