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Beasley Reports Lower Q2 Revenue, Digital Share Up to 25%


Beasley Broadcast Group
Beasley Broadcast Group

Beasley Broadcast Group reported a 12.3% year-over-year drop in second quarter net revenue to $53 million, as softness in the traditional audio advertising market outweighed gains in digital. On a same-station basis, revenue declined 11.1%.

Operating income for the quarter ended June 30 was $2.9 million, down from $5.4 million in Q2 2024. The company posted a net loss of $0.2 million, or $0.09 per diluted share, an improvement from a $0.3 million loss a year earlier, aided by lower interest expense and a $0.5 million gain from repurchasing long-term debt. Adjusted EBITDA fell to $4.7 million from $8.8 million.

Digital revenue rose 1.3% to $13.2 million, or 8.1% on a same-station basis, representing 25% of total revenue. The segment posted a 27% operating margin. Local revenue, including digital sold locally, accounted for 76% of the company's total. Revenue from new business slipped to 14% of net revenue from 17% last year.

CEO Caroline Beasley said the results reflect both challenges and progress in reshaping the company for long-term profitability. "While top-line performance was impacted by advertising softness and ongoing sales execution challenges, we are encouraged by the growth in our high-margin digital offerings and the positive impact of our aggressive cost reduction efforts," she said.

Beasley has announced the pending sale of WPBB in Tampa and, after quarter end, five stations in Fort Myers, as part of its portfolio streamlining. The company said it remains focused on expanding owned-and-operated digital platforms, direct sales, and new self-service tools launching in Q3.

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